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Conferencing Market Opportunity |
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“Hosted collaboration and conferencing services are forecast to grow to $6.9B by 2013” Wainhouse Research, 2008
Conferencing presents a significant revenue opportunity. Service providers are constantly pressed to generate better average revenue per user (ARPU) from consumer markets. With increased competition, this is becoming increasingly difficult. ARPU is not enough if profit margins are squeezed: average margin per user (AMPU) is now a key concern. Enterprise customers offer potential to address both issues. Service providers can leverage the CIE Conferencing application to build a core of enterprise-focused applications that offer significant revenue and margin potential. Can you afford to miss out?
- Target markets with enhanced ARPU / AMPU potential
- Drive network utilisation and revenue
- Mix audio and video to increase value
- On demand / reservation access models
- Add conferencing to other applications, offering new revenue opportunities
- Create new products to address new market opportunities and customers
- Devolve management to enterprise
- Cost effective mass customisation
- Remove silos and ensure resource reuse
Capitalise on increased demand for application delivery via software as a service (SaaS) models
CIE Conferencing give network operators and service providers the opportunity to capitalise on the revenue generating potential of managed and hosted conferencing services for enterprise customers. CIE Conferencing has been deployed by leading operators and comes with a market-leading set of features and capabilities that enhance conference sessions.
“Voice-enabled Unified Communications services to grow at 324% CAGR to 2013” Wainhouse Research, 2008
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